Are Supermarkets ‘Crucibles of Snobbery’?
It’s a bit of a “virtuous circle”, says Harry Wallop, author of Consumed: How Shopping Fed the Class System. “Waitrose moves into an affluent area, potential buyers like the fact that it’s a badge of a nice middle class area, one in which you are bound to find excellent schools and good coffee shops”.
Wallop, who has described supermarkets as “crucibles of snobbery”, describes the UK’s supermarket system as “the most sophisticated in the world”. “In France, for example, there isn’t the same snob value as there isn’t a Waitrose. We all know that here [in the UK], where we shop and the quality of our Bag For Life says a lot about us.”
‘Harry Wallop is one of the sharpest and funniest journalists writing in Britain today. He has an instinct for the killer detail that truly brings a story to life.’ – Jay Rayner, The Guardian.
Read Waterstones review on Consumed: How Shopping Fed the Class System by Harry Wallop. http://www.waterstones.com/waterstonesweb/products/harry+wallop/consumed/9216740/
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